Hindu Heritage in Every Toy: The Modi Toys Story

A Family-Owned Small Business Rooted in Tradition: Modi Toys stands as a minority-led business deeply rooted in ancient Hindu traditions.

Driven by a profound sense of purpose and a passion for play, the company is dedicated to helping individuals of all ages maintain a connection to their Indian heritage through its modern toys and books inspired by the ancient Hindu culture.

Modi Toys offers a variety of Hindu-inspired products that blend traditional spirituality with modern design. Their collection includes plush toys that sing mantras, featuring deities like Baby Ganesh, Baby Krishna, Baby Hanuman, and Devi figures in various sizes. They also offer themed bundles that combine these plush toys with corresponding books, creating an engaging and educational experience for children. 

Additionally, Modi Toys provides add-ons like personalized accessories, books narrating mythological stories, greeting cards, and even crochet sets for newborns, making it a comprehensive shop for culturally enriching gifts.

Avani Modi Sarkar, alongside her brother Viral Modi, found inspiration in their own family to embark on this entrepreneurial journey. Their vision was fueled by the desire to ignite curiosity in their children about their Indian roots.

Thus, the Chief Inspiration Officers of the company were born—Avani's niece and daughter, guiding forces behind the company's mission. Through Indian-inspired toys, books, and kits, Modi Toys seeks to pass on the rich appreciation for culture to future generations.

Modi Toys has garnered significant recognition for its innovative products that celebrate Indian culture. The company has been featured in numerous reputable publications including Forbes, USA Today, and The New Indian Express.

Modi Toys has been recognized with several prestigious awards for their culturally significant and innovative toys. Their Saraswati Devi plush toy won the Tillywig Toy Award in 2022, celebrated for its educational and sensory benefits. Additionally, their Durga Devi plush toy was honored in Parents' Best Toys Awards 2022 for its unique design and cultural relevance, featuring five calming mantras. 

Priyanka Chopra has expressed her admiration as well for Modi Toys' Baby Ganesh plush by sharing a photo of it on her Instagram.

As the company continues to flourish, it remains dedicated to fostering connections and preserving cultural legacies for generations to come.

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